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The Deendayal Antyodaya Yojana – National Rural Livelihood Mission (DAY-NRLM), under the Union Ministry of Rural Development signed the Memorandum of Understanding (MoU) with the Lady Irwin College for establishing ROSHNI – Centre of Women Collectives led Social Action. 

ROSHNI is technically and financially supported by UNICEF India that also serves as a technical support unit at national level for DAY-NRLM and is embedded in the Department of Development Communication and Extension, Lady Irwin College, New Delhi.


  • Though India has made significant strides in improving maternal survival, many challenges still persist for women to achieve their development and economic potential.
  • Almost one in 10 girls marry too young, every fifth woman of reproductive age group is undernourished and every second woman is anaemic.
  • A model that brings the much needed focus on women’s nutrition and that demonstrates layering of of Food, Health, Nutrition and WASH (FHNW) interventions on DAY-NRLM platforms is Swabhimaan. 
  • Swabhimaan makes the last mile delivery of FHNW interventions, which has been considered a voluntary function for field mobilisers for too long. 
  • Launched in 2016, Swabhimaan is a collaborative initiative of DAY- NRLM and UNICEF India in five poorest DAY-NRLM resource blocks in four districts of three Indian states Bihar, Chhattisgarh and Odisha.
  • Roshni aims to work with women collectives for social action on FHNW interventions for supporting implementation of convergent action plan under POSHAN Abhiyaan. 
  • Roshni will learn from Swabhimaan and similar models, and extend support to DAY-NRLM for expanding the scope of FHNW interventions. 
  • The Centre will lead knowledge creation, capacity building for scale-up of convergent action plan, learning and re- learning in Swabhimaan sites and provide policy guidance to DAY-NRLM on POSHAN Abhiyaan initiatives.

Deendayal Antyodaya Yojana – National Rural Livelihood Mission (DAY-NRLM)

  • The Deendayal Antyodaya Yojana – National Rural Livelihood Mission was launched as the Aajeevika – National Rural Livelihoods Mission (NRLM) in 2011.
  • DAY-NRLM aims to reach out to 8-10 crore rural poor households (based on SECC 2011) in a time bound manner, and, stay engaged with them till they come out of miserable poverty. 
  • It envisions breaking the cycle of malnutrition-illness- out of pocket expenditure for treating poverty through its savings and enterprise approach and layering of Food, Health, Nutrition and WASH (FHNW) interventions through Self-help groups (SHG) and their federations.
  • Since the launch of DAY-NRLM, 5.39 crore women have been mobilised for SHGs and over 47 lakh SHGs have been created. 
  • DAY-NRLM is also nodal agency of Ministry of Rural Development for implementation of the convergent action plan under the POSHAN Abhiyaan. 
  • The four areas of convergence under the POSHAN Abhiyaan are – mobilisation for fixed day health, nutrition and WASH camps (Village Health Sanitation and Nutrition Day), convergence through behaviour change communication, convergence through common use of infrastructure and promotion of nutri-based livelihoods for women collectives.

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